INVEST IN YOUR PEOPLE, PAY DIVIDENDS
There are times and scenarios for leaning on outside counsel and consultation, especially when an objective perspective is needed (and let's be honest—this business hinges on it).
But after projects are launched and debriefs are wrapped, the staff will still be there—and they're either more equipped to take more ownership in the next endeavor, or they're not. I'm not a gambling woman, but if I were you, I'd bet on your people.
Especially for smaller communications teams that have mid-level staff leading at the very top—even more so for teams of one—having outside counsel and coaching is one of the best ways to develop your leaders when the expertise doesn't exist within the organization.
From general coaching on how to run a communications department well and wisely, to guidance on specific initiatives or issues your staff are facing, coaching will equip your people to lead with more competence and confidence moving forward.
Invest in your communications leaders so they're set up to lead more independently in the future
See your staff be supported through coaching that brings nearly 15 years of lived experience in the communications and public relations industries
Watch other leaders gain more confidence in your communications staff because of their competence and confidence
Develop your communications leaders in a way that supports both their tactical work and the faith-driven mission behind it
this is for you.
“
Where there is no counsel, the people fall;
But in the multitude of counselors there is safety.
proverbs 11:14
This is where I'll get to know you—your specific role, why you're interested in coaching, and your goals for our partnership. Before our first conversation, I want to know exactly what is keeping you from being the communications leader you desire to be.
No nerves here—it's time to chat! This kick-off call will be like a virtual coffee date, where we each share about ourselves and get to know who is on the other side of the conversation. My goal here? Getting to know as much about you as possible, building trust, and laying a strong foundation for the coaching relationship ahead.
Following the kick-off call, we'll schedule a virtual meeting for every month. The standard duration of a coaching relationship will be six months, but the length truly comes down to what is needed by you, your budget, and if there are upcoming initiatives or changes where coaching past six months may prove helpful.
I've been where you are, but you don't have to do this alone. With outside coaching and an objective POV that can help you identify blind spots and untapped potential, you'll come out on the other side of this relationship with more competence and confidence than you had going into it.
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You won't find me popping up all over the Internet, but you can find me where I feel like it matters: in your inbox, on LinkedIn, and being a little more long-winded than normal over on the blog.
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